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Schedule Interview NowAt Softaims, I have been fortunate to work in an environment that values creativity, precision, and long-term thinking. Each project presents a unique opportunity to transform abstract ideas into meaningful digital experiences that create real impact. I approach every challenge with curiosity and commitment, ensuring that every solution I design aligns not just with technical requirements, but also with human needs and business objectives. One of the most rewarding aspects of my journey here has been learning how to bridge the gap between innovation and practicality. I believe technology should simplify complexity, enhance efficiency, and empower people to do more with less friction. Whether building internal systems, optimizing workflows, or helping bring client visions to life, my focus remains on developing solutions that stand the test of time. Softaims has encouraged me to grow beyond coding—to think about design, communication, and sustainability in technology. I see every project as part of a larger ecosystem, where small details contribute to long-lasting results. My daily motivation comes from collaborating with people who share the same passion for doing meaningful work, and from seeing the tangible difference our efforts make for clients around the world. More than anything, I value the culture of learning and improvement that defines Softaims. It’s a place where ideas evolve through teamwork and constructive feedback. My goal is to continue refining my craft, exploring new approaches, and contributing to solutions that are not only efficient but also elegant in their simplicity.
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We upgraded and structured the Shopify store with a focus on performance, compliance, and conversion-driven features. Tasks included theme adjustments, performance tuning with Hyperspeed, and app integrations like Judge.me Reviews, Freshmarketer (email & SMS), Simple Bundles, and Redirect Pro. We implemented GDPR-compliant tools (Consentmo), optimized cart behavior using BSure Checkout Rules, and added pop-up banners for promotions. The setup also included affiliate tracking and DHL shipping integration for reliable logistics.
Simply Nootropics is a wellness brand offering advanced cognitive supplements. We built four Shopify Plus stores (EU, UK, AU/NZ, US) to support localized currencies, legal pages, and shipping rules. The storefront was custom-developed from Figma with optimized page speed, accessibility, and responsive layout. We implemented advanced technical SEO (structured data, meta templates), set up automation with Klaviyo flows, integrated Rebuy for personalized upsells, and connected Okendo for reviews. The result is a scalable, conversion-driven Shopify Plus ecosystem.
We developed a fully custom Shopify theme from scratch using Figma as a design reference. Our focus was to ensure the website feels premium, fast, and clean. Challenges included: Creating flexible product templates for collections, Implementing custom variant selectors (for material, size) without compromising page speed, Maintaining consistent mobile UX and accessibility standards across all pages, Setting up metafields and a modular CMS structure to allow the client to update content easily. The final result is a pixel-perfect, conversion-ready Shopify theme optimized for performance.
For a premium fashion brand, we developed a custom Shopify storefront with a strong focus on visual storytelling, advanced layout styling, and smooth user experience. We implemented collection-specific templates, dynamic variant display, and custom product page logic. Visual design was precisely adapted from Figma with pixel-perfect accuracy. Product sections support size availability messaging, smooth hover transitions, and clean scroll-based interactions. The result is a lightweight, conversion-friendly theme fully aligned with brand identity.
I worked on the existing Shopify website to built and customize Bru's site using eCommerce platforms Mapbox and Klaviyo.
Bachelor's degree in
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