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Ather J. Ecommerce, Shopify and Web Development

My name is Ather J. and I have over 6 years of experience in the tech industry. I specialize in the following technologies: Shopify Development, Shopify, Shopify Website Design, Shopify Website Redesign, Set Up Shopify Site, etc.. I hold a degree in Bachelor of Science (BS). Some of the notable projects I’ve worked on include: Taste Salud Hydration Packs, Yellow Beauty Skincare Store, TokyoTreat Subscription Box, Tattoo Numbing Cream Store, VapeOffers UK Store, etc.. I am based in Lahore, Pakistan. I've successfully completed 14 projects while developing at Softaims.

I'm committed to continuous learning, always striving to stay current with the latest industry trends and technical methodologies. My work is driven by a genuine passion for solving complex, real-world challenges through creative and highly effective solutions. Through close collaboration with cross-functional teams, I've consistently helped businesses optimize critical processes, significantly improve user experiences, and build robust, scalable systems designed to last.

My professional philosophy is truly holistic: the goal isn't just to execute a task, but to deeply understand the project's broader business context. I place a high priority on user-centered design, maintaining rigorous quality standards, and directly achieving business goals—ensuring the solutions I build are technically sound and perfectly aligned with the client's vision. This rigorous approach is a hallmark of the development standards at Softaims.

Ultimately, my focus is on delivering measurable impact. I aim to contribute to impactful projects that directly help organizations grow and thrive in today’s highly competitive landscape. I look forward to continuing to drive success for clients as a key professional at Softaims.

Main technologies

  • Ecommerce, Shopify and Web Development

    6 years

  • Shopify Development

    4 Years

  • Shopify

    2 Years

  • Shopify Website Design

    4 Years

Additional skills

  • Shopify Development
  • Shopify
  • Shopify Website Design
  • Shopify Website Redesign
  • Set Up Shopify Site
  • Shopify SEO
  • Shopify Theme
  • Figma
  • Custom Ecommerce Store
  • Ecommerce Store Setup
  • Ecommerce Website Development
  • WooCommerce
  • Shopify Apps
  • Shopify Dropshipping
  • Ecommerce
  • Data Science

Direct hire

Potentially possible

Previous Company

Systems Limited

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Experience Highlights

Taste Salud Hydration Packs

Crafted a vibrant, responsive Shopify storefront for Taste Salud, a hydration and wellness brand offering flavored functional powder packets. The store emphasizes intuitive product discovery and elevated bundle experiences to drive engagement and purchases. Integrated responsive design principles to ensure seamless UX across desktop and mobile, especially for bundle selection and product browsing.

Yellow Beauty Skincare Store

Developed a vibrant, turmeric-inspired Shopify storefront for Yellow Beauty, a natural skincare brand known for its clean ingredients and purposeful messaging. Focused on enhancing visual storytelling and product discoverability through thoughtful layout and collection organization. Structured intuitive navigation across collections like Best Sellers, Sets, Daily Essentials, Masks & Scrubs, Accessories, Merch, and New In to guide customers seamlessly through the catalog.

TokyoTreat Subscription Box

Revamped the TokyoTreat Shopify store, a global subscription service delivering curated Japanese snack boxes with cultural guides. Focused on creating a visually engaging, mobile-responsive UI that supports subscription-based browsing and smooth subscription flows. Developed engaging product showcase sections featuring themed boxes like “Snacktastic Moonfest” with immersive visuals and clear CTAs.

Tattoo Numbing Cream Store

Developed and customized a high-performing Shopify store for Tattoo Numbing Cream, focusing on clean UI, engaging product layouts, and mobile responsiveness. Enhanced theme functionality, improved page speed, and created a user-friendly shopping flow to maximize conversions.

VapeOffers UK Store

Optimized a high-demand, deals-focused UK vape store offering disposable vapes, kits, coils, and e-liquids at unbeatable prices. Prioritized conversion-centric UI, trust features, and promotional strategies to elevate customer engagement and sales. Integrated “Top Vape Deals” banners, box deals, BOGOF, and mix-and-match offers to drive urgency and average order value. Added a well-positioned “Sign up & save 10%” pop-up and code (SUB10) to convert visitors into subscribers and boost repeat engagement.

Education

  • University of Sargodha

    Bachelor of Science (BS) in Computer Science (Information Technology)

    2014-01-01-2018-01-01

Languages

  • English

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