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Schedule Interview NowMy name is Evgeniy R. and I have over 8 years of experience in the tech industry. I specialize in the following technologies: Business Analysis, IT Consultation, Tech & IT, Change Management, Scrum, etc.. I hold a degree in Master of Computer Applications (MCA), Bachelor of Engineering (BEng), Master of Business Administration (MBA), . Some of the notable projects I’ve worked on include: Marketing & Product Director at Health & Meal Delivery company, Conexbuilder: A High-Performance Web Builder for Shipping Containers, E-commerce Growth: 3X Revenue Boost with UX/UI & Funnel Optimization, Crypto Ecosystem App (Wallet & Dex), Full-Scale Custom ERP Development for Business Optimization, etc.. I am based in Kyiv, Ukraine. I've successfully completed 8 projects while developing at Softaims.
I approach every technical challenge with a mindset geared toward engineering excellence and robust solution architecture. I thrive on translating complex business requirements into elegant, efficient, and maintainable outputs. My expertise lies in diagnosing and optimizing system performance, ensuring that the deliverables are fast, reliable, and future-proof.
The core of my work involves adopting best practices and a disciplined methodology, focusing on meticulous planning and thorough verification. I believe that sustainable solution development requires discipline and a deep commitment to quality from inception to deployment. At Softaims, I leverage these skills daily to build resilient systems that stand the test of time.
I am dedicated to making a tangible difference in client success. I prioritize clear communication and transparency throughout the development lifecycle to ensure every deliverable exceeds expectations.
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8 years
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SoftServe
As the Marketing & Product Director, I oversee digital marketing strategy, performance optimization, and customer acquisition. My role extends beyond traditional marketing—I work as a Product Manager, collaborating with sales, customer support, development, and design teams to drive business growth. Through a data-driven approach, I focus on conversion rate optimization (CRO), paid media efficiency, and customer journey improvements. I led a strategic pivot to the healthcare sector, shaping positioning and marketing efforts around dietitian services and specialized meal plans.
Conexwest, a leading U.S. company specializing in customized shipping containers, needed a modernized online container builder to improve user experience, streamline the sales process, and increase conversion rates. The existing builder was outdated, difficult to maintain, and lacked flexibility for adding new features.
The client wanted to increase online revenue from an existing eCommerce site by improving the website while maintaining the current brand style and structure.
The company tried to develop Experimental solutions in the Crypto world for the last 1 year but has a delay in development and design, and has a lack of organization and systematic. The company wants to check product market fit and have a workable MVP ASAP.
As a Fractional CTO, I led the end-to-end development of a full-scale custom ERP system to replace fragmented tools, improve operational visibility, and automate key business processes. The goal was to create a scalable, cloud-based system that streamlined inventory, accounting, sales, and order fulfillment while integrating with external systems for real-time data processing.
Master of Computer Applications (MCA) in Software Engineering
2012-01-01-2018-01-01
Bachelor of Engineering (BEng) in
2012-01-01-2016-01-01
Master of Business Administration (MBA) in
2025-01-01-2028-01-01
in Management