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Md.Nazmul I. Web, Analytics and E-commerce Platforms

My name is Md.Nazmul I. and I have over 12 years of experience in the tech industry. I specialize in the following technologies: Google Analytics, Facebook Pixel Setup & Optimization, Google Ads, Facebook Ads Manager, Pixel Setup & Optimization, etc.. I hold a degree in , , , , , Bachelors, , Other, High School. Some of the notable projects I’ve worked on include: Facebook Pixel Event Tracking and Deduplication Troubleshooting, Custom Looker Studio Dashboard Setup for Funnel Visualisation, Old Analytics (UA/GA3) to Google Analytics 4 (GA4) Migration Setup, Google Analytics 4 Custom Reporting (Out-Of-The-Box), Event Match Quality on Facebook Conversion API with GTM & GA4, etc.. I am based in Kushtia, Bangladesh. I've successfully completed 8 projects while developing at Softaims.

I am a business-driven professional; my technical decisions are consistently guided by the principle of maximizing business value and achieving measurable ROI for the client. I view technical expertise as a tool for creating competitive advantages and solving commercial problems, not just as a technical exercise.

I actively participate in defining key performance indicators (KPIs) and ensuring that the features I build directly contribute to improving those metrics. My commitment to Softaims is to deliver solutions that are not only technically excellent but also strategically impactful.

I maintain a strong focus on the end-goal: delivering a product that solves a genuine market need. I am committed to a development cycle that is fast, focused, and aligned with the ultimate success of the client's business.

Main technologies

  • Web, Analytics and E-commerce Platforms

    12 years

  • Google Analytics

    8 Years

  • Facebook Pixel Setup & Optimization

    10 Years

  • Google Ads

    11 Years

Additional skills

  • Google Analytics
  • Facebook Pixel Setup & Optimization
  • Google Ads
  • Facebook Ads Manager
  • Pixel Setup & Optimization
  • Google Tag Manager
  • Web Analytics
  • Google Analytics Report
  • Analytics & Tracking Setup
  • Tracking Pixel
  • Ecommerce Purchase Tracking
  • JavaScript
  • Tracking Goals Setup
  • Looker Studio
  • Conversion Rate Optimization
  • Data Analysis

Direct hire

Potentially possible

Previous Company

Magnito Digital

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Experience Highlights

Facebook Pixel Event Tracking and Deduplication Troubleshooting

Are you an expert in Facebook event tracking and deduplication? Do you have experience improving event match quality and deduplication for websites using Google Tag Manager and Facebook pixel? We are seeking a skilled individual to help resolve our deduplication issue with the Facebook pixel for product purchases. We have added the Facebook pixel code to each page, but are now experiencing deduplication issues. In addition to improving the event match quality and deduplication for page views, view content, add to cart, check out, and purchase events, we also need analysis and potential adjustments to our Google Tag Manager setup to ensure all tags are properly implemented. If you have successfully increased event match quality in the past and are confident in your ability to resolve our deduplication issue, we encourage you to apply for this role with examples of your relevant work experience. please apply only those developers who have experience with this issue. Thanks

Custom Looker Studio Dashboard Setup for Funnel Visualisation

I successfully crafted a bespoke dashboard tailored to deliver crucial GA4 and Google Ads insights to empower decision-makers within a prominent service provider chain. Incorporating both GA4 and Google Ads data, I skillfully integrated time series charts that emphasized month-over-month (MoM) performance comparisons across key performance indicator (KPI) categories. The primary objective was to render complex data easily digestible and optimize the user experience (UX) for stakeholders who may not have been familiar with this data presentation format. The outcome was overwhelmingly positive, with the organization providing exceptional feedback. The stakeholders have enthusiastically embraced their new dashboard, recognizing its value in facilitating informed marketing decisions.

Old Analytics (UA/GA3) to Google Analytics 4 (GA4) Migration Setup

I've migrated from UA to GA4 for my several clients. The scope of this project includes the following: ✔️ Migrating your Universal Analytics account to GA4 ✔️ Setup GA4 (setting up data streams, conversions, audience, filters, Enhanced measurement, etc) ✔️ Implementation of custom events via GTM for enhanced e-commerce ✔️Configuring GA4 events & dimensions ✔️Creating GA4 reports ✔️Setup GA4 Enhance e-commerce tracking ✔️Setup Server Side Tracking(If you need it) ✔️Testing and evaluating ✔️ Building custom dashboards Project Timeline: The project timeline is flexible. We can work together to determine a timeline that works for you. Project Cost: The cost will depend on the size and complexity of your website. Ping me & I will provide you with a free estimate once I have a better understanding of your needs. Please provide details about your existing UA implementation & any specific requirements you have for the GA4 migration. Let's work together & unlock the full potential of GA4

Google Analytics 4 Custom Reporting (Out-Of-The-Box)

I successfully implemented a cutting-edge GA4 tracking setup, enabling us to create custom GA4 reports tailored to our client's specific requirements: Funnel Report: I designed and developed a comprehensive Funnel Report that visually illustrates how users navigate through the client's website. This custom report provides insights that go beyond GA4's standard reporting capabilities. Conversion Report by User Segments: I created a Conversion Report that breaks down user actions into distinct segments. This valuable report allows the client to understand the behaviors of different user groups on their website, enhancing their decision-making process. Reverse User Path Explorations: I crafted Reverse User Path Explorations that shed light on how users reach specific destinations on the website. These explorations provide unique insights into user journeys, offering a deeper understanding of user interactions. These custom reports have significantly improved data visualization and functionality, surpassing what is available in GA4's standard reporting. As a result, the client is delighted with their newfound ability to easily access and leverage this invaluable information for future decision-making.

Event Match Quality on Facebook Conversion API with GTM & GA4

We are looking for an expert for a long-term relationship who can Improve the match type with Facebook Conversion API and GTM Server Side tracking so that my ads run better. I know the more data that you can pass through and match the higher the score goes. Already installed the Conversion API and GTM server side, we just need you to improve the Event Matching quality and Event Deduplication. Specifically, pageview, view content, add to cart, check out, and Purchase with value. So, We need someone who already has experience with this and knows how to install the Conversion API Manually with GTM Server Side. We are looking for someone that is reliable and that can get the job done. If you are good, this can create many opportunities for you for many projects that we work on. If you are fit for this work please apply.

Education

  • Analytics Mania | (GA4) Google Analytics 4 Course 2.0

    in Google Analytics 4| GDPR | Audit & Implementation Plan| Custom Reports

    2022-01-01-2023-01-01

  • Google Skill Shop

    in Tag Management | Analytics | Digital Marketing | Google Ads | SEO

    2017-01-01-2023-01-01

  • Analytics Mania | Google Tag Manager Masterclass 4.0

    in Google Tag Manager(GTM) |Event/Conversions/Purchase/ Funnel Tracking

    2019-01-01-2023-01-01

  • Analytics Mania | Intermediate/Advanced Google Tag Manager Course 3.0

    in Google Tag Manager | Data Layer |Server-side Tagging | Iframe Tracking

    2020-01-01-2023-01-01

  • Lynda.com

    in Web Development | CSS and javaScript

    2016-01-01-2018-01-01

  • National University

    Bachelors in Bachelor of Science

    2007-01-01-2013-01-01

  • Udemy Academy

    in Full Stack Web Development

    2013-01-01-2016-01-01

  • Kushtia Govt. College

    Other in science

    2005-01-10-2006-12-10

  • Bheramara Pilot High School

    High School in Science

    1999-01-10-2004-12-10

Languages

  • German
  • English
  • Spanish
  • French