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Naveed W. Web, Analytics and General Development

My name is Naveed W. and I have over 0 years of experience in the tech industry. I specialize in the following technologies: Server Side Includes, Conversion Rate Optimization, Google Analytics 4, Google Tag Manager, Ecommerce, etc.. I hold a degree in Bachelor of Computer Science (BCompSc). Some of the notable projects I've worked on include: E-commerce Project: Tjgold.co.nz, E-commerce Project: Snapcart.pk, E-commerce Project: Muzikkon.com. I am based in Islamabad, Pakistan. I've successfully completed 3 projects while developing at Softaims.

I specialize in architecting and developing scalable, distributed systems that handle high demands and complex information flows. My focus is on building fault-tolerant infrastructure using modern cloud practices and modular patterns. I excel at diagnosing and resolving intricate concurrency and scaling issues across large platforms.

Collaboration is central to my success; I enjoy working with fellow technical experts and product managers to define clear technical roadmaps. This structured approach allows the team at Softaims to consistently deliver high-availability solutions that can easily adapt to exponential growth.

I maintain a proactive approach to security and performance, treating them as integral components of the design process, not as afterthoughts. My ultimate goal is to build the foundational technology that powers client success and innovation.

Main technologies

  • Web, Analytics and General Development

    0 years

  • Server Side Includes

    1 Year

  • Conversion Rate Optimization

    1 Year

  • Google Analytics 4

    1 Year

Additional skills

  • Server Side Includes
  • Conversion Rate Optimization
  • Google Analytics 4
  • Google Tag Manager
  • Ecommerce
  • Analytics & Tracking Setup
  • Analytics Dashboard
  • Web Analytics
  • Data Analytics
  • Tracking Pixel
  • Google Ad Manager
  • Meta Pixel
  • Meta Tag Optimization
  • Facebook Pixel Setup & Optimization

Direct hire

Potentially possible

Previous Company

snapcart.pk

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Experience Highlights

E-commerce Project: Tjgold.co.nz

30% lower PPC cost after fixing GA4, GTM & Pixel issues 2.2x higher conversion rate through accurate event tracking 20–25% organic traffic growth via category & keyword optimization 95%+ accurate p

E-commerce Project: Snapcart.pk

At Snapcart.pk, I implemented a full-funnel strategy combining SEO, paid ads optimization, and server-side tracking to boost revenue and reduce wasted spend. Achievements include 35% lower CPP, 2x inc

E-commerce Project: Muzikkon.com

Implemented full e-commerce SEO & conversion tracking, scaling brand across Google Search & Paid Ads 40% reduction in PPC cost via GA4 + GTM + CAPI tracking 2.5x increase in conversion rate by fixin

Education

  • Federal Urdu University of Arts, Sciences and Technology Islamabad

    Bachelor of Computer Science (BCompSc) in Computer science

    2012-01-01-2016-01-01

Languages

  • English (Fluent)
  • Panjabi, Punjabi (Fluent)
  • Urdu (Fluent)