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Sagor H. - Fullstack Developer, PPC Campaign Setup & Management, Cloud

At Softaims, I have been fortunate to work in an environment that values creativity, precision, and long-term thinking. Each project presents a unique opportunity to transform abstract ideas into meaningful digital experiences that create real impact. I approach every challenge with curiosity and commitment, ensuring that every solution I design aligns not just with technical requirements, but also with human needs and business objectives. One of the most rewarding aspects of my journey here has been learning how to bridge the gap between innovation and practicality. I believe technology should simplify complexity, enhance efficiency, and empower people to do more with less friction. Whether building internal systems, optimizing workflows, or helping bring client visions to life, my focus remains on developing solutions that stand the test of time. Softaims has encouraged me to grow beyond coding—to think about design, communication, and sustainability in technology. I see every project as part of a larger ecosystem, where small details contribute to long-lasting results. My daily motivation comes from collaborating with people who share the same passion for doing meaningful work, and from seeing the tangible difference our efforts make for clients around the world. More than anything, I value the culture of learning and improvement that defines Softaims. It’s a place where ideas evolve through teamwork and constructive feedback. My goal is to continue refining my craft, exploring new approaches, and contributing to solutions that are not only efficient but also elegant in their simplicity.

Main technologies

  • Fullstack Developer

    4 years

  • Google Ads

    2 Years

  • Pixel Setup & Optimization

    1 Year

  • Google Tag Manager

    3 Years

Additional skills

  • Google Ads
  • Pixel Setup & Optimization
  • Google Tag Manager
  • Google Analytics 4
  • Meta Pixel
  • Analytics & Tracking Setup
  • Facebook Ad Campaign
  • Facebook Pixel Setup & Optimization
  • Google Cloud Platform
  • Tracking Pixel
  • Ecommerce Purchase Tracking
  • Social Media Advertising Tracking
  • TikTok
  • LinkedIn Campaign Manager
  • PPC Campaign Setup & Management
  • Cloud

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Experience Highlights

Shopify Facebook Pixel Purchase Event Deduplication Problem Solve

Successfully resolved a critical issue with Facebook Pixel server-side purchase event deduplication, ensuring accurate event tracking and improving overall ad campaign performance. Implemented and optimized server-side tracking solutions, troubleshooting pixel-related issues to deliver reliable and actionable data for advertising strategies. The project enhanced data accuracy and contributed to effective ad optimization.

Conversion tracking (Thrive cart+Wordpress) For GA4 and Facebook

Successfully implemented conversion tracking for both Google Analytics 4 (GA4) and Facebook across a WordPress website integrated with Thrivecart. The project involved configuring the appropriate tags, triggers, and events to ensure accurate tracking of purchases, Checkout, and other key conversion actions. This setup enabled precise attribution of sales to specific marketing campaigns on Facebook and Google Analytics, providing valuable insights for future optimization. Additionally, I ensured that the data layer was properly structured for seamless tracking and reporting.

Facebook Pixel+GA4 Conversion Tracking Setup using Stape

Successfully configured advanced tracking solutions by setting up Facebook Pixel and GA4 through Stape for improved data accuracy and user journey insights. The project involved seamless event tracking, tag management, and real-time data integration, ensuring precise audience targeting and measurement across multiple marketing channels.

Server-Side GTM Implementation Debugging

I have helped Moshe Yuval to solve his server-side tracking for Google Analytics 4 issue on his Google tag manager on Zoom meetings. It was a great meeting with him, I have successfully solved his problem.

Facebook Ads & Tracking Consultation For Bookofwolfe

Responsibilities - Outline Experience and Creativity: Prior experience in FB advertising. Creative mindset to generate innovative marketing and sales strategies. Proactive Response: Swift response to pressing issues or opportunities in real-time. Research Skills: Willingness to conduct thorough research, even if not familiar with the jewelry industry. Collaboration on Creatives: Full support for creating engaging visuals and compelling ad copies. Monthly Reports: Provide detailed monthly reports with relevant data on campaign performance. Adaptability: Ability to adapt and make responsive changes to strategies based on performance metrics. Pixel Management: Ensure proper implementation, tracking, and optimization of Facebook pixels for accurate data collection. Server Maintenance: Oversee the technical aspects of server maintenance to ensure smooth ad delivery and minimize downtime. Ad Placement Optimization: Utilize knowledge of Facebook's ad platform to optimize ad placements for better visibility and engagement. A/B Testing: Conduct regular A/B testing on ad creatives, copy, and targeting parameters to refine strategies and improve performance. Conversion Tracking: Set up and monitor conversion tracking mechanisms to assess the effectiveness of advertising campaigns. Ad Format Expertise: Stay updated on the latest features and formats within the Facebook advertising platform, implementing them strategically. Troubleshooting: Address technical issues promptly, including but not limited to ad disapprovals, payment errors, and account-related concerns.

Education

  • Sylhet International University

    Engineer's degree in Computer engineering

    2019-01-01-2022-01-01

  • Sylhet Polytechnic Institute

    Engineer's degree in Electronic engineering

    2015-01-01-2019-01-01

Languages

  • Bengali
  • English
  • Hindi