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Schedule Interview NowAt Softaims, I’ve found a workplace that thrives on collaboration and purposeful creation. The work we do here is about more than technology—it’s about transforming ideas into results that matter. Every project brings a mix of challenges and opportunities, and I approach them with a mindset of continuous learning and improvement. My philosophy centers around three principles: clarity, sustainability, and impact. Clarity means designing systems that are understandable, adaptable, and easy to maintain. Sustainability is about building with the future in mind, ensuring that the work we do today can evolve gracefully over time. And impact means creating something that genuinely improves how people work, connect, or experience the world. One of the most rewarding aspects of working at Softaims is the diversity of thought that every team member brings. We share insights, question assumptions, and push each other to think differently. It’s this culture of curiosity and openness that drives the quality of what we produce. Every solution we deliver is a reflection of that shared dedication. I’m proud to contribute to projects that not only meet client expectations but also exceed them through thoughtful execution and attention to detail. As I continue to grow in this journey, I remain focused on delivering meaningful outcomes that align technology with purpose.
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I conducted a comprehensive audit of an eCommerce website, providing data-driven recommendations to improve conversion rates based on Google Analytics 4 insights. I identified issues in UX, UI, and overall usability, delivering a holistic evaluation from multiple perspectives. The audit included 50 actionable suggestions for improvements and A/B testing. Additionally, I created a priority matrix for the A/B tests, which the client used for planning. The entire audit was compiled into a 25-page PDF report, completed within 7 days.
I have checked how ticket selection flow is organized at the moment, provided a comprehensive list of things to be fixed, showed wireframes and explained each suggestion in details.
I have conducted a thorough UX audit on the client's super-app which is covering social media, taxi, local places, e-commerce, streamline videos, work meetings and many other user flows. I've suggested lots of improvements overall including navigation, UX/UI and user flow. I have created more than 200 screens within the application based on my suggestions from the audit. It was a long-term partnership with a tremendous outcome for both sides.
The client wanted to re-launch their online medicine business completely. We've started with UX audit on different design ideas, competitor research and new UX strategy. Then we've finalized the home page as a main page of the upcoming site. And then we've prepared all the other pages according to UX strategy. The client had his own developer. I have also worked with the same client on a few other projects.
The client asked for a home page for a world-wide expanding. I have created one version according to client's requirements, using client's images and content info including CTA buttons. Figma file was created.