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Ali F. Web, Shopify and UI/UX Platforms

My name is Ali F. and I have over 4 years of experience in the tech industry. I specialize in the following technologies: Web Design, Shopify, Web Development, WooCommerce, WordPress, etc.. I hold a degree in Bachelor of Computer Science (BCompSc), Engineer's degree. Some of the notable projects I’ve worked on include: A Smart Health Insurance Assistant, Bug Fixing: The Fusion Model, Iconiq: Lead Generation Website, Adfavorite Domain Fix, Pipo Films: Landing Page, etc.. I am based in Karachi, Pakistan. I've successfully completed 87 projects while developing at Softaims.

My expertise lies in deeply understanding and optimizing solution performance. I have a proven ability to profile systems, analyze data access methods, and implement caching strategies that dramatically reduce latency and improve responsiveness under load. I turn slow systems into high-speed performers.

I focus on writing highly efficient, clean, and well-documented code that minimizes resource consumption without sacrificing functionality. This dedication to efficiency is how I contribute measurable value to Softaims’ clients by reducing infrastructure costs and improving user satisfaction.

I approach every project with a critical eye for potential bottlenecks, proactively designing systems that are efficient from the ground up. I am committed to delivering software that sets the standard for speed and reliability.

Main technologies

  • Web, Shopify and UI/UX Platforms

    4 years

  • Web Design

    2 Years

  • Shopify

    2 Years

  • Web Development

    2 Years

Additional skills

  • Web Design
  • Shopify
  • Web Development
  • WooCommerce
  • WordPress
  • WordPress Theme
  • WordPress Plugin
  • Website Redesign
  • Shopify Website Redesign
  • Plugin Development
  • Web Design Plugin
  • UI/UX Prototyping
  • App Design
  • Landing Page
  • Figma
  • App Development

Direct hire

Potentially possible

Previous Company

Webiz

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Experience Highlights

A Smart Health Insurance Assistant

This project involves the design of a smart health insurance assistant, AVIA, powered by AI. The interface allows users to engage with the assistant through a clean, modern chat-based layout. It includes features like real-time communication, conversation history, and video chat with a virtual assistant. The design is tailored to simplify the health insurance process, providing users with quick and efficient support in managing their coverage and benefits.

Bug Fixing: The Fusion Model

In this project, the fusion model website crash and I was restore their website with all the data.

Iconiq: Lead Generation Website

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Adfavorite Domain Fix

In this project, I have fixed the connectivity of the domain and hosting.

Pipo Films: Landing Page

I have developed this production website.

Education

  • Iqra University

    Bachelor of Computer Science (BCompSc) in Computer science

    2019-01-01-2024-01-01

  • Beacon College

    Engineer's degree in Computer engineering

    2017-01-01-2019-01-01

Languages

  • English
  • Urdu

Personal Accounts