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Derrick O. Web, SEO and Content Management

My name is Derrick O. and I have over 2 years of experience in the tech industry. I specialize in the following technologies: Web Design, Squarespace, Website Redesign, Wix, Shopify, etc.. I hold a degree in . Some of the notable projects I've worked on include: Website Development, Advertising. I am based in Palm Springs, United States. I've successfully completed 2 projects while developing at Softaims.

I am a business-driven professional; my technical decisions are consistently guided by the principle of maximizing business value and achieving measurable ROI for the client. I view technical expertise as a tool for creating competitive advantages and solving commercial problems, not just as a technical exercise.

I actively participate in defining key performance indicators (KPIs) and ensuring that the features I build directly contribute to improving those metrics. My commitment to Softaims is to deliver solutions that are not only technically excellent but also strategically impactful.

I maintain a strong focus on the end-goal: delivering a product that solves a genuine market need. I am committed to a development cycle that is fast, focused, and aligned with the ultimate success of the client's business.

Main technologies

  • Web, SEO and Content Management

    2 years

  • Web Design

    1 Year

  • Squarespace

    1 Year

  • Website Redesign

    1 Year

Additional skills

  • Web Design
  • Squarespace
  • Website Redesign
  • Wix
  • Shopify
  • WordPress
  • SEO Audit
  • SEO Performance
  • SEO Keyword Research
  • Website Content
  • Website Builder
  • Website Copy
  • Advertising
  • Elementor

Direct hire

Potentially possible

Previous Company

EmClara Solutions

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Experience Highlights

Website Development

Here are a few websites I’ve developed for both local businesses and larger corporate clients. My work spans everything from design and content creation to custom imagery, SEO, and more - all built on

Advertising

- Understanding target audience and ad goals - Creating storylines or graphics that drive engagement from audience - Effective ad copywriting

Education

  • University of Kentucky

    in

Languages

  • English (Native or Bilingual)