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Schedule Interview NowMy name is Fizza I. and I have over 4 years years of experience in the tech industry. I specialize in the following technologies: Ruby on Rails, React, React Native, GraphQL, MySQL, etc.. I hold a degree in Bachelor's degree. Some of the notable projects I’ve worked on include: Fullscript - Meditech Dispensary Platform, Magaloop – Digital B2B marketplace, Dubizzle – Motors App Migration, Unimog – E-commerce Logistics System, FoodKarma, etc.. I am based in Lahore, Pakistan. I've successfully completed 8 projects while developing at Softaims.
I am a dedicated innovator who constantly explores and integrates emerging technologies to give projects a competitive edge. I possess a forward-thinking mindset, always evaluating new tools and methodologies to optimize development workflows and enhance application capabilities. Staying ahead of the curve is my default setting.
At Softaims, I apply this innovative spirit to solve legacy system challenges and build greenfield solutions that define new industry standards. My commitment is to deliver cutting-edge solutions that are both reliable and groundbreaking.
My professional drive is fueled by a desire to automate, optimize, and create highly efficient processes. I thrive in dynamic environments where my ability to quickly master and deploy new skills directly impacts project delivery and client satisfaction.
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Led Emerson catalog platform modernization, implementing advanced product filters, responsive PDPs, and streamlined checkout flows. Built comprehensive settings management system and established robust Cypress E2E testing framework with automated regression coverage. Collaborated with cross-functional teams for seamless rollouts, optimized database performance, and integrated GraphQL APIs for efficient data fetching and real-time inventory updates. Tech stack: Ruby on Rails, ReactJS, GraphQL, PostgreSQL, Cypress
Architected and developed core backend infrastructure for Magaloop's B2B wholesale marketplace, building robust cart management system with complex multi-vendor order processing and dynamic pricing engine. Implemented scalable RESTful and GraphQL API endpoints to handle high-volume transactions, integrated asynchronous background job processing for inventory synchronization and order fulfillment workflows. Optimized database performance and built real-time notification systems for seamless buyer-seller interactions. Tech stack: Ruby on Rails, React Native, Next.js, GraphQL, Node.js, NestJS
Led migration of Dubizzle Motors mobile app from legacy architecture to NativeBase framework, modernizing the automotive marketplace platform used by thousands of dealers across the Middle East. Rebuilt core components including vehicle listing management, search filters, dealer dashboards, and real-time analytics. Implemented responsive UI components for seamless cross-platform experience, optimized app performance, and established scalable component library for future development. Tech stack: React Native, NativeBase, Node.js, Vue.js, Shopify APIs, AWS EC2
Led the development of a logistics system for OLX Mall, integrating multiple 3PL providers, implementing role-based access, and designing a state machine to manage package lifecycle from order to delivery.
Built backend APIs and mobile apps for users, admins, and merchants. Integrated Telr payment gateway, Quiqup delivery, real-time notifications with ActionCable and Socket.IO, and developed an Android TV app for hotel in-room dining.
Bachelor's degree in
2014-01-01-2018-01-01