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Emad W. Frontend, Backend and Web Development

My name is Emad W. and I have over 3 years of experience in the tech industry. I specialize in the following technologies: HTML, WordPress, Shopify, Wix, Squarespace, etc.. I hold a degree in , Other. Some of the notable projects I've worked on include: The Friday Habit – Squarespace Website for Business Podcast, Zedric’s – Shopify Store for Healthy Meal Prep & Delivery, NightCare – Telehealth WordPress Website for Virtual Healthcare, Power Yoga City Centre – Yoga & Pilates Booking Website, Cooleaf – Employee Engagement Website (Webflow CMS), etc.. I am based in Surrey, Canada. I've successfully completed 9 projects while developing at Softaims.

I'm committed to continuous learning, always striving to stay current with the latest industry trends and technical methodologies. My work is driven by a genuine passion for solving complex, real-world challenges through creative and highly effective solutions. Through close collaboration with cross-functional teams, I've consistently helped businesses optimize critical processes, significantly improve user experiences, and build robust, scalable systems designed to last.

My professional philosophy is truly holistic: the goal isn't just to execute a task, but to deeply understand the project's broader business context. I place a high priority on user-centered design, maintaining rigorous quality standards, and directly achieving business goals—ensuring the solutions I build are technically sound and perfectly aligned with the client's vision. This rigorous approach is a hallmark of the development standards at Softaims.

Ultimately, my focus is on delivering measurable impact. I aim to contribute to impactful projects that directly help organizations grow and thrive in today's highly competitive landscape. I look forward to continuing to drive success for clients as a key professional at Softaims.

Main technologies

  • Frontend, Backend and Web Development

    3 years

  • HTML

    1 Year

  • WordPress

    2 Years

  • Shopify

    2 Years

Additional skills

Direct hire

Potentially possible

Previous Company

Upwork

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Experience Highlights

The Friday Habit – Squarespace Website for Business Podcast

I developed and customized The Friday Habit website using Squarespace, creating a bold and engaging platform for a weekly business podcast. The goal was to design a visually dynamic and easy-to-manage

Zedric’s – Shopify Store for Healthy Meal Prep & Delivery

I built and customized Zedric’s Shopify website to deliver a clean, high-converting eCommerce experience for San Antonio’s top meal prep service. The site was designed to showcase meals, streamline or

NightCare – Telehealth WordPress Website for Virtual Healthcare

I developed the NightCare Telehealth website using WordPress and Elementor to create a smooth, secure experience for patients booking after-hours virtual healthcare. Integrated Stripe for payments, co

Power Yoga City Centre – Yoga & Pilates Booking Website

I developed a modern, responsive website for Power Yoga Canada’s City Centre branch. The goal was to make it easy for users to find classes, register, and engage with the yoga community. The website i

Cooleaf – Employee Engagement Website (Webflow CMS)

I rebuilt Cooleaf’s marketing site in Webflow with a scalable CMS for blog, case studies, and resources. I converted Figma to responsive Webflow pages, added component-based style guide, created inter

Education

  • Kwantlend Polytechnic university

    in

    2017-01-01-2022-01-01

  • Kwantlen Polytechnic University, B.C., Canada

    Other in Computer science

Languages

  • English (Native or Bilingual)