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Zaid S. React, Node.js and Cloud Platforms

My name is Zaid S. and I have over 4 years of experience in the tech industry. I specialize in the following technologies: CRM Software, SEO Audit, Web Development, App Development, WordPress, etc.. I hold a degree in , Bachelor of Engineering (BEng). Some of the notable projects I’ve worked on include: Branding & Presentation Design for Akhtar’s Samosa, Professional Website Design Using Modern Frameworks, GoHighLevel Development, SEO, and Digital Advertising., WordPress Development, SEO, and Digital Advertising., SaaS Platform for Website Building and Marketing Tools. I am based in Pune, India. I've successfully completed 5 projects while developing at Softaims.

My expertise lies in deeply understanding and optimizing solution performance. I have a proven ability to profile systems, analyze data access methods, and implement caching strategies that dramatically reduce latency and improve responsiveness under load. I turn slow systems into high-speed performers.

I focus on writing highly efficient, clean, and well-documented code that minimizes resource consumption without sacrificing functionality. This dedication to efficiency is how I contribute measurable value to Softaims’ clients by reducing infrastructure costs and improving user satisfaction.

I approach every project with a critical eye for potential bottlenecks, proactively designing systems that are efficient from the ground up. I am committed to delivering software that sets the standard for speed and reliability.

Main technologies

  • React, Node.js and Cloud Platforms

    4 years

  • CRM Software

    2 Years

  • SEO Audit

    3 Years

  • Web Development

    3 Years

Additional skills

Direct hire

Potentially possible

Previous Company

Salesforce India

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Experience Highlights

Branding & Presentation Design for Akhtar’s Samosa

The goal was to create a compelling design that highlights the brand’s offerings, unique selling points, and product pricing in an aesthetically appealing manner. 🔹 Challenges: Transforming traditional food marketing into a modern, visually compelling format while maintaining authenticity. 🔹 Solution: Developed a structured layout, implemented high-quality imagery, and crafted a color scheme that aligns with the brand’s identity. 🔹 Impact: The final presentation effectively communicates the brand’s story, enhances engagement, and serves as a marketing asset for promotional campaigns.

Professional Website Design Using Modern Frameworks

Custom Frontend and Backend Development SEO Optimization Analytics and Tracking Implementation Custom Event Tracking Responsive Design

GoHighLevel Development, SEO, and Digital Advertising.

Website Redesign and Branding. SEO Strategy and Execution Ads Strategy Optimization Continuous Monitoring and Refinement

WordPress Development, SEO, and Digital Advertising.

Building a new website with modern branding, implementing SEO to establish organic visibility, and refining the ad strategy to improve cost efficiency. 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀 𝗜𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗲𝗱: Website Redesign and Branding. SEO Strategy and Execution Ads Strategy Optimization Continuous Monitoring and Refinement 𝗥𝗲𝘀𝘂𝗹𝘁𝘀: Reduced Cost Per Lead Improved Organic Rankings Enhanced User Engagement Increased Brand Credibility Business Growth

SaaS Platform for Website Building and Marketing Tools

Developed a user-friendly site builder with advanced customization options and multi-domain support. Video Player: Built a high-performance video hosting and playback tool with customization options and analytics capabilities. Traffic Filtering Tool: Designed a system to block unwanted traffic, and boost conversion rates. Page Cloning Tool: Enabled seamless cloning of pages from external platforms. Event Tracking Integration: Integrated precise event tracking to enhance campaign management and marketing analytics.

Education

  • AISSMS college of Engineering

    in Computer engineering

    2019-01-01-2022-01-01

  • AISSMS college of engineering

    Bachelor of Engineering (BEng) in Computer science

    2019-01-01-2022-01-01

Languages

  • English
  • Hindi

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