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Schedule Interview NowAt Softaims, I have been fortunate to work in an environment that values creativity, precision, and long-term thinking. Each project presents a unique opportunity to transform abstract ideas into meaningful digital experiences that create real impact. I approach every challenge with curiosity and commitment, ensuring that every solution I design aligns not just with technical requirements, but also with human needs and business objectives. One of the most rewarding aspects of my journey here has been learning how to bridge the gap between innovation and practicality. I believe technology should simplify complexity, enhance efficiency, and empower people to do more with less friction. Whether building internal systems, optimizing workflows, or helping bring client visions to life, my focus remains on developing solutions that stand the test of time. Softaims has encouraged me to grow beyond coding—to think about design, communication, and sustainability in technology. I see every project as part of a larger ecosystem, where small details contribute to long-lasting results. My daily motivation comes from collaborating with people who share the same passion for doing meaningful work, and from seeing the tangible difference our efforts make for clients around the world. More than anything, I value the culture of learning and improvement that defines Softaims. It’s a place where ideas evolve through teamwork and constructive feedback. My goal is to continue refining my craft, exploring new approaches, and contributing to solutions that are not only efficient but also elegant in their simplicity.
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Converted a custom Figma design into a fully responsive 5-page WordPress website. Focused on clean layout structure, and mobile optimization to reflect a fintech-forward, user-centric experience. Developed using Elementor Pro for easy client editing, and integrated fast, secure hosting setup with SEO and speed optimization.
Designed and developed a high-converting landing page for Lifelong Investments, a financial services company, using WordPress and Elementor. The page is built with a clean, professional layout to establish trust and credibility, featuring a concise value proposition, service highlights, and a prominent lead capture form. Optimized for mobile responsiveness, fast loading, and SEO best practices. Custom sections are fully editable by the client, ensuring easy content updates without technical expertise. Ideal for PPC campaigns and organic traffic conversion.
I transferred 29 blog posts, optimized all pages with proper SEO metadata, and integrated Google Analytics. I also provided guidance on DNS configuration and domain pointing, simplifying the process. The project was successfully completed, maintaining the website's SEO visibility and performance on the new platform.
1. Working on a WordPress site for Fashion United Canada 2. Developing a custom theme with clean, modern design 3. Using ACF Plugin for flexible and easy content control 4. Building a dynamic image gallery with lightbox functionality 5. Adding editable YouTube video sections 6. Creating user-friendly, client-manageable collection modules 7. Ensuring full mobile responsiveness and fast performance
Designed and developed a modern eCommerce website for a niche gift and decor shop using WordPress and WooCommerce. Customized the shop layout for a clean, user-friendly shopping experience. Integrated features like easy product management, custom category filters, responsive mobile layout, and a smooth checkout process. Added editable content areas using Elementor and ACF, allowing the client to update banners, products, and homepage sections without technical help. Built for speed, SEO, and simplicity to support future growth and easy maintenance.
Bachelor of Commerce (BCom) in
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