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Schedule Interview NowMy name is Ashley G. and I have over 14 years of experience in the tech industry. I specialize in the following technologies: PHP, HTML5, WordPress, WordPress Plugin, Mobile UI Design, etc.. Some of the notable projects I’ve worked on include: Preymaker, Grandma's Jars Budgeting / Personal Finance Web and Mobile Application, Real World Reporting: News, Social Network, Web Application, CRM Intranet / Internet Portal for On-Site and Remote Sales Teams, Funky Furniture: Real-Time Furniture Design and e-Commerce. I am based in Angeles City, Philippines. I've successfully completed 5 projects while developing at Softaims.
I'm committed to continuous learning, always striving to stay current with the latest industry trends and technical methodologies. My work is driven by a genuine passion for solving complex, real-world challenges through creative and highly effective solutions. Through close collaboration with cross-functional teams, I've consistently helped businesses optimize critical processes, significantly improve user experiences, and build robust, scalable systems designed to last.
My professional philosophy is truly holistic: the goal isn't just to execute a task, but to deeply understand the project's broader business context. I place a high priority on user-centered design, maintaining rigorous quality standards, and directly achieving business goals—ensuring the solutions I build are technically sound and perfectly aligned with the client's vision. This rigorous approach is a hallmark of the development standards at Softaims.
Ultimately, my focus is on delivering measurable impact. I aim to contribute to impactful projects that directly help organizations grow and thrive in today’s highly competitive landscape. I look forward to continuing to drive success for clients as a key professional at Softaims.
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eBay Philippines
Developed a secure, remote review platform for a media company serving Fortune 500 clients like Disney and Apple. The system integrated Google Sheets, ANT Media, and OKTA to stream work-in-progress content to clients for review, Ensuring IP protection while remote viewing during the pandemic. The platform provided a seamless, secure way for clients to view and give feedback on media projects remotely, enhancing collaboration and maintaining confidentiality throughout the review process
Developed a comprehensive web and mobile application for personal budget management, enabling users to track income, expenses, and savings goals in real time. This feature-rich platform includes intuitive budgeting tools, financial insights, and customizable reports, all optimized for seamless functionality across web and mobile devices. Built to enhance user experience, the application combines advanced data visualization with responsive design, making personal finance management accessible and engaging.
Developed a news reporting platform designed to enhance engagement between readers and reporters. The site features a nostalgic design, merging the classic appeal of traditional newspapers with modern digital functionality. Readers can directly support reporters through secure payments, request specific topics or stories, and interact with content in meaningful ways. With custom desktop and mobile designs, the platform ensures a seamless, user-friendly experience across all devices, fostering a stronger connection between the audience and journalism.
Developed a custom CRM platform that streamlines the entire sales process, from lead generation to closing deals, while providing robust tools for sales team management. The platform enables managers to track team performance, assign leads, and monitor progress through customizable dashboards and analytics. Designed for scalability and ease of use, it includes features for automating workflows, managing customer interactions, and optimizing conversions, empowering businesses to drive efficiency and achieve their sales goals.
Re-imagined the e-commerce furniture shopping experience, making it interactive and fun—integrated real-time 3D rendering to let shoppers instantly visualize chosen colors and design styles. The platform supports secure online payments, intuitive navigation, and responsive design, creating a seamless and engaging user experience. Delivered an innovative solution that combines creativity and functionality to transform how customers shop for furniture online.