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Schedule Interview NowAt Softaims, I’ve found a workplace that thrives on collaboration and purposeful creation. The work we do here is about more than technology—it’s about transforming ideas into results that matter. Every project brings a mix of challenges and opportunities, and I approach them with a mindset of continuous learning and improvement. My philosophy centers around three principles: clarity, sustainability, and impact. Clarity means designing systems that are understandable, adaptable, and easy to maintain. Sustainability is about building with the future in mind, ensuring that the work we do today can evolve gracefully over time. And impact means creating something that genuinely improves how people work, connect, or experience the world. One of the most rewarding aspects of working at Softaims is the diversity of thought that every team member brings. We share insights, question assumptions, and push each other to think differently. It’s this culture of curiosity and openness that drives the quality of what we produce. Every solution we deliver is a reflection of that shared dedication. I’m proud to contribute to projects that not only meet client expectations but also exceed them through thoughtful execution and attention to detail. As I continue to grow in this journey, I remain focused on delivering meaningful outcomes that align technology with purpose.
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Lead developer at TOORLY, a global fan-driven touring platform. I architected and built core systems, custom plugins, REST APIs, secure payment flows, and complex campaign logic. Oversaw backend/frontend teams, ensured scalability, performance, and clean code standards across the entire platform.
I developed the Bubbles Bath Boutique e-commerce website (https://bubblesshop.rs/) entirely from scratch. This included custom design, theme development based on my client’s specifications, full WooCommerce integration, and responsive layout. I implemented advanced SEO optimization, product structuring, and performance tuning to ensure a fast, user-friendly, and search-engine-ready experience for a handcrafted soap and shampoo shop.
"Green Elephants" is one of my best works. I get PSD what I use to create new WordPress and Woocommerce template. This template is easy to customize with customizer, smart widgets and also Elementor. Everything is SEO optimized with clean code. I also create complete new design for the Affiliate page and mail news feed, beased on original design.
People's Choice Credit Union Landing page.
New landing page for John Di Lemme's great marketing book. I use marketing and social psyhology to create this landing plage and compose all in "golden ratio". This landing page have focus on optin frorm and follow leads in funnel. This landing page generate arround 60-70% conversions of 100% visits.
Master's degree in Electrical engineering
2002-01-01-2006-01-01