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Sam C. - Fullstack Developer, Responsive Design, tailwindcss

Being part of Softaims has allowed me to see the full spectrum of what technology can achieve when guided by empathy, discipline, and creativity. Each assignment, regardless of size, represents an opportunity to bring clarity to complexity and to turn ambitious ideas into tangible outcomes. I’ve come to realize that successful development isn’t just about writing code—it’s about listening carefully, understanding deeply, and designing thoughtfully. Every client brings unique challenges, and I make it a priority to align my work with their goals, ensuring that the end result is both effective and lasting. Softaims fosters an environment where collaboration is not optional—it’s essential. The collective expertise within the team pushes me to think beyond conventional boundaries, to question, refine, and innovate. I believe that this process of shared learning and experimentation is what makes our solutions resilient and impactful. My ultimate goal is to build technology that feels effortless to use yet powerful in function. I approach every task with the mindset that small details can make a big difference. Through continuous refinement and dedication, I aim to contribute to the kind of work that not only serves today’s needs but anticipates tomorrow’s possibilities.

Main technologies

  • Fullstack Developer

    6 years

  • Business Analysis

    1 Year

  • Web Design

    2 Years

  • Agile Project Management

    3 Years

Additional skills

  • Business Analysis
  • Web Design
  • Agile Project Management
  • CSS
  • WordPress
  • Web Hosting
  • WooCommerce
  • Quality Assurance
  • SEO Audit
  • HTML
  • Website Security
  • Data Analysis
  • Web Development
  • Responsive Design
  • tailwindcss

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Experience Highlights

Major redevelopment of bookshop website

Website re-development including customised eCommerce system and project management of the development of a bespoke database system John Sandoe Books Ltd is one of London’s foremost and best-loved independent bookshops John Sandoe had an old website that was vulnerable and pron to errors and also had a catalogue database that was no longer fit for purpose. This was completely re-build using stable and scalable technology and includes a heavily customised quote-request eCommerce system. Also project managing the development of a bespoke book catalogue database for use with the website The project included: - WordPress and WooCommerce based system - Analysis and consultancy about options - Web hosting setup and ongoing maintenance - Use and customisation of Avada theme - Website development including heavy customisation of the WooCommerce templates and also using code hooks and filters in PHP - SEO and stats - Procurement and deployment of quote request system and customisation of this using using code hooks and filters in PHP - project management of the development of an offline catalogue management database that also produced exports for import in to the wooCommerce system

Community events site with online ticket sales

Website consultancy, design and development for a community based site with ticket sales Where West Begins is a Community Interest Company that provides film and cultural events in the South West. The project included: - WordPress based system - Analysis and consultancy about options - Website design - Website development - SEO and stats - Events system - Online ticket sales

University project site with interactive community

Website consultancy, design and development for a London university (SOAS) project Multilingual Locals and Significant Geographies: For a New Approach to World Literature explores the numerous, often fractured, and non-overlapping worlds of literature, and studies world literature from the perspective of multilingual societies. The project included: - WordPress based system - Analysis and consultancy about options - Web hosting setup and ongoing maintenance - Website design - Website development - SEO and stats - Interactive content areas including moderation processes and notifications - Private members system - Customised media player

Scottish dance entrepreneur with multiple sites

Multiple sites with online events and ticket sales, online DVD sales, downloads and subscriptions, private members area, separate sub-sites and learning management systems setup (LMS) Scottish entrepreneur turning traditional Celtic dances in to a way to keep fit an healthy Projects included: - WordPress based sites - Analysis, design and development of two main sites - online events and ticket sales for very popular London series of events - online DVD sales and digital downloads - Private members area - Multi-vendor marketplace - Sub-site for Scottish poetry - Learning management system (LMS) setup - Ongoing maintenance and troubleshooting - Speed optimisation - SEO and stats

Education

  • Middlebury College

    Bachelor of Arts (B.A.) in Fine Arts, History

    1986-01-01-1991-01-01

  • University of Oxford

    in History

    1988-01-01-1989-01-01

  • Queen Mary, University of London

    in Software Development, Java, C++, IT Analysis, Databases

    2001-01-01-2002-01-01

Languages

  • English